Towards CTIA 2009: IMS capabilities appear through widgets

At CTIA, FeedHenry will unveil the first end-to-end IMS widget platform for complex services, as well as the first IMS widget engine for (yes) mobile handsets. The new technology will be demoed in Oracle's booth at the show.

FeedHenry is billing the IMS widget platform as a telecom operator framework capable of delivering Web 2.0 IMS services, such as voice, presence, and location as widgets to subscribers regardless of platform--web, mobile and desktop. The platform delivers IMS capabilities on a start page that service providers can use out-of-the-box to provide content to end-end users in a format that is easily downloaded and customized for distribution across mobile, desktop, TV or portals such as Facebook or iGoogle.

In addition, the IMS widget engine for mobile handsets, similar to the iPhone application store, allows users to access widgets from a carrier start page and download them to their mobile phone. Widgets will continue to work even when users are not connected to the Internet. In addition, FeedHenry's solution provides analytics on how services are impacting business.

Several companies are already using the FeedHenry platform. Oracle is using it to demo and deliver its service delivery platform (SDP), Eircom is using it for its myeircom.net content and service platform for end users and Ireland's The Munster Express is using it to send widgets of news content to users.

Widgets being demoed in the Oracle booth at CTIA include a SMS widget, a "Where am I?" LBS widget, a twitter widget, a billing widget to show the current balance in a prepaid account, and an on device portal (ODP) for cell phones to enable the download and use of content when the phone isn't connected to the Internet.