Cisco exec predicts 50 billion connected devices by 2020

Trend predicted to generate $14.4 trillion

ORLANDO, Fla.-- There will be 50 billion connected devices by 2020, generating $14.4 trillion in value, said Robert Lloyd, president of development and sales at Cisco (Nasdaq: CSCO), here at Enterprise Connect Orlando 2013.

Lloyd broke down the $14.4 trillion figure as follows: $2.5 trillion in improved asset utilization, $2.5 trillion in employee productivity enhancement, $2.7 trillion in supply chain savings, $3.7 trillion in customer experience value and $3 trillion in innovation.

Lloyd also announced the introduction of new enterprise collaboration tools that combine software and network intelligence to improve videoconferencing.

During a demo of one of the new products, WebEx-enabled TelePresence, the connection with the other participants failed, highlighting the difficulty enterprises encounter when trying to deploy new video collaboration technology.

With WebEx-enabled TelePresence, on-premise customers can theoretically extend a meeting invitation to outside users to participate in TelePresence and WebEx meetings using their browser and a WebEx link.

In addition, Cisco launched new software that enables enterprises to monitor the type and amount of resources, such as ports, bandwidth and infrastructure, that are needed to support a videoconference and adjusts resources automatically. 

"We allow enterprise customers to use their existing video collaboration hardware and infrastructure… to add new systems, such as video-enabled IP phones and mobile client tablets, in a seamless and cost effective way. We are also using network intelligence to be more prescriptive in how we allocate resources across different devices," explained Thomas Wyatt, vice president and general manager of Cisco's collaboration infrastructure business unit.

"By enabling TelePresence as part of the WebEx software, we can extend the video experience to anybody with any type of video endpoint, whether it is mobile device, telepresence room or IP phone. Anyone with a browser can now have two-way video capability," Wyatt told FierceEnterpriseCommunications.

In addition, Cisco is expanding its medianet architecture to TelePresence endpoints and Jabber clients. Medianet provides IT managers with visibility into video traffic on the network and automatically syncs endpoints with the network.

"The IT administrators who run these networks are focused on how they get more precision in their hands to be able to manage and control the video flow through the network. Our medianet architecture is about enabling applications to interact with the underlying network infrastructure and optimizing the network for video delivery," Wyatt explained.

Finally, Cisco is expanding its cloud video-as-a-service products for its partners. For example, partners can deliver different consumption models that enable users to hold secure video meetings without reservations by dialing a number and entering an access code. Users can join from a variety of networks and endpoints, from Jabber desktop video clients to standalone telepresence endpoints and immersive room systems.

"We are launching a virtual meeting room concept that allows these partners to run an impromptu meeting in the cloud," Wyatt explained. "People are moving away from scheduled meetings and want the ability to rendezvous at any point in time and have a quick call."

For more:
- see Cisco's release

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